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Public
Service Announcements |
  
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PUBLIC SERVICE ANNOUNCEMENT
GUIDELINES
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WE WELCOME YOUR PUBLIC SERVICE
INFORMATION AND WILL ENDEAVOR TO BROADCAST IT TO THE
COMMUNITY! Several guidelines, though, to make it
easier and more equitable for everyone...
We accept news of community events in
which the public may participate. Organizations
may include civic, social, educational, or other
non-profit entities. Organizations with a 501c-3
tax status are preferential, however not mandatory (some
groups are honestly grassroots and can't afford the
luxury).
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Information must include:
·
Organization name
·
Event
description
·
Date and
day
·
Time(s)
·
Location
It's amazing how often
one of those items gets left out or mixed up.
(Example: Tuesday, April 25th. Tuesday, April 25th
occurs two years from now. This year, April 25th
is Sunday. Or else Tuesday is April 27th. So
which is it? Sorry, we can't guess, so please
double check.)
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Also, we must have:
This will not go on the
air, but is used to tell a listener to call if he or she
has further questions. (We don't overload
listeners with information. The idea of a radio
announcement is to pique people's interest. If
they want to know more, they will call.)
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Narrative is not
necessary; bullet points are fine. Our announcers
ad lib from the points given them, which gives an air of
personality and familiarity to the announcement.
Information should be
received at our offices at least three weeks prior to
the event. We realize sometimes that's not easy.
But the earlier we receive the information, the earlier
we can get it on the air, and the more exposure you get.
At any one time, we may have up to 80 different PSA's
running. To be fair, we rotate them randomly and
equally.
We do reserve the right
to not broadcast information about certain events
(example: political fundraisers). We do not
guarantee when, how many times, or even if your free
message will air. (For such a guarantee, see a
representative from our Sales Department. It's
called a paid commercial.)
As part of our commitment
to the communities we serve, Four Corners Broadcasting
radio stations love sharing Public Service information
with our
listeners! But we can't do it without having the
information from you.
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Send Your Information to:
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FAX it to
247-1005, Attn: Bruce Anderson.
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E-mail it
to
bruce@radiodurango.com.
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Snail-mail it to Public
Service Announcement
P.O. Drawer P,
Durango, CO 81302.
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Drop it by
our offices at 185 Suttle St.
Suite 203, in
Bodo Park, Durango.
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Carrier
pigeon is okay, but takes a long time.
Besides, they're very
messy.
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Thanks for listening to
Four Corners Broadcasting! We're looking forward
to helping you with your next public service event.
Bruce Anderson
Public Service Director |
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